Approach

A clear route from idea to working release.

Know what needs to happen, what it will cost, and what stands between here and production.

The principle

Clarity comes before commitment.

Before build begins, we define the route, pressure-test the assumptions, and provide clarity on what needs to be achieved before the build begins.

How it works

Start free. Commit when it’s clear.

Each step leaves you with work you can keep and use, whether you continue with us or not.

01

Find your starting point.

Pathfinder · Free

Answer five questions about what you’re building and what’s in the way. We produce a one-page report that does one job: establish a clear starting point. It captures what’s confirmed, what’s assumed, the key risks, and a recommended next step.

Free · 5 min · No account · Yours to keep

02

Clarify the route.

Discovery Call · From £650

A structured decision workshop for the people shaping the project. We pressure-test the brief, surface dependencies, challenge assumptions, and get clear on the real shape of the work — what it will take, where the risks sit, and which route makes the most sense.

From £650 · 60–90 min · Credited against delivery

03

Build with confidence.

Forge · Campaign · Forge: Repair

Build, extend, or stabilise, depending on what the situation requires. Every delivery engagement includes costs tracked throughout, scope agreed in writing before work begins, and a full handover guide at the end.

From £9,500 · 30 days of post-launch support · Full handover guide

Delivery options

Three models, one approach.

Choose based on your situation.

01

Forge

A bounded, timeboxed build. You know what’s being built, what it costs, and when it’s done. Scales from a 2-week pilot to an 8-week complex release.

02

Campaign

Ongoing delivery capacity. For products and platforms that stretch over months. Managed releases and a team that stays close.

03

Forge: Repair

When something already exists and needs honest assessment. We triage, stabilise, and provide clear options — including whether it’s worth fixing at all.

Full pricing and tier details on the Services page.

You should never pay for more than the project needs.

The route we recommend depends on where you are, not on what generates the most revenue for us. If you are unsure where to start, Pathfinder will give you a clear first step.

Free · 5 minutes · No account · No sales call